Connect Your Own Domain

Occasion allows you to change your domain to your own website so customers feel confident about booking online with your business.

A custom domain replaces the default app.getoccasion.com/event-name checkout URL with your own branded domain like book.yourbusiness.com . This creates a white-label booking experience that:

Builds Trust: Customers stay on "your" website
Improves SEO: Links point to your domain
Increases Conversions: 23% higher completion rate (Occasion data)
Looks Professional: Consistent brand experience
Improve ad tracking: No more loss of cross-domain conversion data

Pricing Note:

Custom domains is part of BYOB (Bring your own brand) which is included for free in the Grow, Maximize and Enterprise plans, and is available as a premium add-on for $20 per month in the Start plan.

In this article:

Get started with custom domain
Setting up your custom domain on Occasion
Configure DNS on Godaddy, Namecheap, Squarespace etc.

Getting started with custom domains

Before you do anything with getting your own domain connected to Occasion, here's the checklist to follow

Do you know where your website domain is registered? Most popular domain registrars are Godaddy, Namecheap, Squarespace.
Do you know what subdomain you want to use with Occasion? We recommend book.yourbusiness.com

How to Set Up a Custom Domain on Occasion

Access Custom Domain Settings
- Log into your Occasion Workspace account
- Navigate to: Settings > Account Settings > Business > Branding
Add your business website
- Under "Business Info" click "Edit"
- Enter your business website - "www.yourbusiness.com"
- Save changes
Add "custom domain"
- Click "Set-up" under Custom Domain
- Enter your subdomain book.yourbusiness.com
- Click "Continue"

You will now be asked to configure your DNS settings.

How to Configure DNS for Occasion Custom Domain

Occasion's DNS
- After you clicked "Continue" in the previous step, you will be shown your CNAME data. Keep this information handy
Open your domain registrar
- This could be GoDaddy, Namecheap, Squarespace etc.
- Add your CNAME to your domain registrar
Specific instructions on how to set-up your CNAME for popular registrars
Verify your DNS
- Once you've set-up your CNAME with your "domain registrar", go back to Occasion and click "I've configured DNS"
- You will see a "Verifying" badge, which will change to a green "verified" badge and this will confirm everything is set-up correctly.
Propagation Times by Provider:
- Cloudflare: Instant to 5 minutes
- Google Domains: 5-15 minutes
- GoDaddy: 15-30 minutes
- Namecheap: 15-30 minutes
- Others: Up to 48 hours (rare)

Frequently Asked Questions

Q: Are custom domains secure for online payments?

A: Yes, Occasion automatically provisions free SSL certificates for all custom domains, you do not have to take any further actions.

Q: Can I use my main domain (yourbusiness.com)?

A: No, we do not allow for main domains to be used. They have to be subdomains.

Q: How many domains can I connect?

A: You can only have one sub-domain per account.

Q: Will my old Occasion links still work?

A: Yes. All your previous links will automatically redirect to your new custom domain.

Q: Can I change my custom domain later?

A: Yes.

Q: What if I switch domain providers?

A: Just add the CNAME record at your new provider. No changes needed in Occasion.

Q: Do I need to buy an SSL certificate?

A: No. SSL certificates are free and automatic for all custom domains.

Q: How does this affect my email?

A: It doesn't. Subdomains don't affect email.